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Back to Ad Archive 2024

July 29, 2024: "31-derful"

24-07-29

Author:
M. Agre

Concept:
Interestingly, this is the first 1731 Great Britain ½D we have ever owned, which of course led us to focus on said date via this Baskin-Robbins ’31-derful flavors’ inspired caption.

And this idea has special meaning to our family, since your author once used it on MaryAnn’s birthday cake by first writing just “Derful Years” which thoroughly confused her until I then produced a 3 and a 1 with a flourish and stuck them on the cake right above it to the absolute delight of all in attendance.

Captions that didn’t make the cut:
We toyed with a few red-centric ideas, including “Red Hot.” , but then remembered we have already used that one before and, per our own CRO Ad Archive rules, we really, really do not want to do any repeats.

So we didn’t.

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