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Back to Ad Archive 2024

June 3, 2024: "Noe-11th Heaven"

24-06-03

Author:
J. Agre

Concept:
While we have admittedly used a ‘Heaven” theme previously in CRO ads, it seemed to fit especially well when describing this lovely, all original, Choice AU, Noe-11 variety Pine Tree Shilling.

Where the Eleventh Heaven phraseology seems to roll off the tongue, across the desk, onto your computer and directly onto our website where this coin can be viewed in CROvision, of course.

Captions that didn’t make the cut:
The challenge this week was deciding whether to use this version:

Noe-11th Heaven

Or this one with the tiny TH in exponent format:

Noe-11^th Heaven

We opted for option 1 thinking it would be easier to read, but that might not have been the right call.

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