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Back to Ad Archive 2024

October 21, 2024: "Pristine Pistareen"

24-10-21

Author:
M. Agre

Concept:
I don’t know about you, but I have always found the word ‘pistareen’ (a possible corruption of the Spanish Peseta and referring to a Spanish silver coin worth two reales, used as common currency in the Americas in the 18th century) to be interesting, memorable, and frankly a little goofy, and thus perfect for a CRO ad caption.

Like this one highlighting the stunning, old toned, MS65 pistareen which is the subject of this week’s ad.

Captions that didn’t make the cut:
We tried to think of other alternatives, but the only word that started with ‘p’, seemed suitably alliterative and kinda rhymed was ‘pristine’.

So that’s what we used.

CRO
P.O. Box 76
Weston, MA 02493

800-Coins-99 (800-264-6799)
John@CoinRaritiesOnline.com

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