January 20, 2014: "Ship Ahoy!"

Author:
J. Agre

Concept:
It has occurred to me that people really seem to like ‘Tall Ships’. I believe there are many reasons for this:

They embody the romance of the sea
They have that cool crow’s nest way up there
They make you better appreciate your own job (which, no matter what it is, almost certainly has to be better than working below deck on one of these things during rough seas)

So when we acquired this cool, Choice AU Washington Ship Halfpenny recently, we knew right away that it would be featured in a CRO ad with the ship facing up and described by a suitably nautical caption.

Captions that didn’t make the cut:
The only alternative we considered this week was "Washington Ship Ahoy!", but after careful consideration we decided that Washington was extraneous.