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Back to Ad Archive 2022

June 6, 2022: "Remember When"

22-06-06

Author:
J. Agre

Concept:
There are a few coins that trigger feelings of numismatic nostalgia, but none more so than the 1909-S VDB Lincoln Cent we all dreamed about owning as kids. Of course if you were anything like me, that was an utter pipe dream that was completely out of reach.

But now, as adults, some are fortunate enough to be able to acquire these childhood dream coins, even a superb gem example housed in an extreeeeemely desirable PCGS Rattler slab like this one.

Captions that didn’t make the cut:
We’ve used these sorts of ideas in CRO ads a couple of times through the years, and we were strongly tempted to re-use one of our favorite early ad captions.

But we figured it was more fun to come up with a new twist, so we did.

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